Personalized Skincare App
Project Goal
To research, ideate, design, iterate, and evaluate a design for a mobile app solution that addresses some of the common pain points associated with the use of skincare products.
Research Approach
To discover what types of problems skincare product users might have, I used several methods including:
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Initial concept testing
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Thematic analysis of posts to a relevant forum
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Comparative analysis of existing app solutions
Functional Requirements
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R1: Present product ingredients to the user
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R2: Allow the user to organize and review face selfies
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R2a: Allow the user to view this data over time
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R3: The system must provide a suggestion for where to fit a new product into a regimen
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R4: The system must include a database
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R4a: Must allow the user to add products to the database
Prototype Design
(1) Homepage
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(2) Product profile page
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(3) Suggestion page for fitting a new product into an existing routine
More Prototype Pages
Evaluative Testing
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Post-Interaction Questionnaire
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System Usability Scale (SUS)
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Qualitative User Feedback
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Slide from Report Deck
Results
The testing revealed that users may want the app to also provide alternative options for products that may be a better fit for them while still providing the same desired benefit.
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As one user pointed out the text size for the ingredients may be challenging for some users to read. To address this in the next prototype I would make the ingredient list expand on its own page, use a larger font size, and make it scrollable.
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Deliverables
The major deliverables for this project included data regarding skincare product user wants and needs, a high-fidelity mobile app prototype, and specific design and interaction elements to revisit for the next iteration. This information was presented in a slide deck as a final presentation for a human-machine interaction course.